Brazil – Reach More Consumers in the 4th Largest Internet Market

Learning about local preferences and payment methods is the key to boost-cross border sales, and reach 60.5 million internet shoppers in the Brazilian territory.

Have a deep look into the Brazilian market to surpass the cultural clichés and introduce a different country to international players. The land of soccer and samba is also the internet paradise with 139 million of internet users and 60.5 million digital shoppers with increasing customer confidence that grows each year. This represent a GDP of US$ 2.14 trillion that cross-border sales can reach easily through a good marketing strategy and an efficient local partner with payment methods expertise.

Boletos and credit card are the most popular among Brazilian consumers, but these shopping preferences can change depending on the product and the consumer’s profile. “Understanding the DNA of our international clients allied with our local expertise in payment solutions, not only in Brazil but also in Latin America, is our main goal. We can facilitate business transactions with only one contract, one technical integration and one remittance explained BoaCompra Payments Director, Fernando Estevez”.

Brazil in facts:

  • 209.5 million habitants
  • GDP in 2017 – US$ 2.14 trillion
  • Most popular ecommerce payment system: Bank Transfer, Pagseguro UOL and Boleto
  • Only 20% of credit cards in Brazil are enabled to make international transactions
  • 60.5 million digital shoppers
  • Cross border payments provide a potential 80% sales uplift vs international payment solutions

Even with high rates of credit cards use in digital sales in Brazil, only 20% of them are enabled for international use. This important fact can be a turning point for international companies when decisions are made before entering in the Brazilian market. According to Fernando, that’s why it is so important to choose wisely a reliable and experienced cross-border payments partner. “Besides working with all local banks, BoaCompra offers more than 150 local payments options across 9 countries with 100% local coverage and risk free”.

In partnership with UOL Group, BoaCompra’ s sister company, all costumer care support is operated using modern data centers with Portuguese and Spanish native speakers. “We have been doing payments processing for 10 years and operate now in 9 countries offering the best monetization solution in the market for International companies”, he concluded.

BoaCompra Coverage:

  • 1 single Integration for 9 countries with more than 150 payment options: Brazil, Mexico, Chile, Argentina, Peru, Colombia, Spain, Turkey and Portugal
  • Higher conversion rates
  • 100% local coverage, International Remittance and risk free
  • Fast and secure boleto
  • Online debit
  • All local credit cards with installments
  • Deposits and transfers with all major banks
  • All local wallets